Central Lobão

The spirit of the Wolf

THE SPIRIT OF THE WOLF IS ALIVE


Speed, agility and strength. Boldness, intelligence and determination.
This is the wolf’s spirit, and these are the words which define Central Lobão.

But it’s just that, words. We must give them strength. Fill them with life. Shape the idea.

That's why we wanted to transform the wolf’s spirit in a play within the reach of the five senses.
And we can, joining tools to brand values.

The result is a sculpture that summarizes the determination, talent and team spirit of the Central Lobão.

Hundreds of tools are no longer just that, transforming itself into a statement of power and beauty, united around what distinguishes them - the wolf’s spirit.

Thus, with the hands of the Ivity and inspiration of Central Lobão, the “Masterwolf” sculpture was built in the headquarters’ lobby in Santa Maria da Feira.
The representation of the strength of Central Lobão’s tools and the "art" that can be created with it.

It has 2,23 meters high, 1,90 in diameter and 357 tools supported by a frame of cast iron and carved on purpose to support them.
The result is a symbolic representation of the Wolf Leader, the head of the pack, which awakens consciousness of each one of us of belonging to this large group.

The wolf had a spirit, now it gained a body.

 

“MASTERWOLF”

 
 
           
 
 


MIGUEL JANUÁRIO - THE CREATOR

 

Miguel Januário was born in Oporto in 1981.

In this same city he attended the course of the Graphic Arts at the Artistic  School of Soares dos Reis, where he first contacted with the graffiti and urban culture.

In 1999 he joined the Faculty of Fine Arts, University of Porto, where he studied Communication Design. From that year on, he began to develop graffiti interventions in the urban space and in parallel work commissioned.

In 2005 he created an artistic intervention project called 'maismenos', which was to become a reference in the national street art panorama.
He established himself as a freelancer in the areas of graffiti, design, illustration and realization. Meanwhile, he joined the cultural space Bad Habits in Porto, where he created a studio and developed many of its projects.

In 2009 he moved to Lisbon. Since then he divides his time between art projects and communications work.